{"product_id":"wedgwood-jasper-portrait-medallion-josiah-wedgwood","title":"Wedgwood Jasper Portrait Medallion | Josiah Wedgwood","description":"\u003cp\u003e\u003cspan\u003eWedgwood Jasper Portrait Medallion \u003cbr\u003e\u003c\/span\u003eJosiah Wedgwood\u003cbr\u003e\u003cbr\u003eMade circa 1974 in a Limited Edition of 1000 pieces\u003cbr\u003e\u003cbr\u003eThe Wedgwood panel has holes for threading and hanging on the wall\u003cbr\u003e\u003cbr\u003eApprox 11cms (4 1\/3\") tall\u003cbr\u003eApprox 8.2cms (3 1\/4\") wide\u003cbr\u003e\u003cbr\u003eIn excellent, damage free condition\u003cbr\u003ePlaque Only | No box\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAbout Josiah Wedgwood 1730 - 1795\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eJosiah Wedgwood (12 July 1730 – 3 January 1795) was an English potter, entrepreneur and abolitionist. Founding the Wedgwood company in 1759, he developed improved pottery bodies by systematic experimentation, and was the leader in the industrialisation of the manufacture of European pottery. \u003c\/p\u003e\n\u003cp\u003eThe renewed classical enthusiasms of the late 1760s and early 1770s were of major importance to his sales promotion. His expensive goods were in much demand from the upper classes, while he used emulation effects to market cheaper sets to the rest of society. Every new invention that Wedgwood produced – green glaze, creamware, black basalt, and jasperware – was quickly copied. Having once achieved efficiency in production, he obtained efficiencies in sales and distribution. His showrooms in London gave the public the chance to see his complete range of tableware. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWedgwood's company never made porcelain during his lifetime, but specialised in fine earthenwares and stonewares that had many of the same qualities, but were considerably cheaper. He made great efforts to keep the designs of his wares in tune with current fashion. He was an early adopter of transfer printing which gave similar effects to hand-painting for a far lower cost. Meeting the demands of the consumer revolution that helped drive the Industrial Revolution in Britain, Wedgwood is credited as a pioneer of modern marketing. He pioneered direct mail, money-back guarantees, self-service, free delivery, buy one get one free, and illustrated catalogues.\u003c\/p\u003e\n\u003cp\u003eA prominent abolitionist fighting slavery, Wedgwood is remembered too for his \u003cstrong\u003eAm I Not a Man and a Brother?\u003c\/strong\u003e anti-slavery medallion, which had been commissioned by Joseph Hooper, a founder of the Society for Effecting the Abolition of the Slave Trade. The medallion used the design from that society.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Wedgwood","offers":[{"title":"Default Title","offer_id":67522642641124,"sku":"RA-0014374_C","price":100.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0070\/9528\/7908\/files\/josiah_oval_1a.jpg?v=1791603923","url":"https:\/\/roundaboutantiques.com.au\/products\/wedgwood-jasper-portrait-medallion-josiah-wedgwood","provider":"Roundabout Antiques","version":"1.0","type":"link"}